Benchmarking Billion Dollar Companies FB ads.

Professor on Entrepreneurship


Rizal Philippines
October 18, 2019

    1.  Limitation   25 characters limitation;  90 character text 200 characters for ad copy..

   2.   People buy because of emotion

   3.  Social proof.

  4.  Strong value  proposition:  solution of problems transformation.   The magic..
       (not the product)

  5.  Attractive photo.  Emojis

  6. Scarcity

 You must not start from the start.  Get inspiration from other  ads...