Ateneo Professor on Entrepreneurship
From Small Success blog by Jeanne Rossome
These are various pricing strategies to get various types of buyers at your door.
You can have entry level goods, mid point price range, price more for speedy delivery; self service vs delivery You do not have to one price fits all strategy; Avoid the discount trap. Some tips
l. Give digital gifts instead of discount;
2. Create bundling so that it becomes difficult for buyers to compare with competitors;
3. If you are dealing with resellers, price and credit limits must be based on volumes
More pricing srategies tip by Jeanne Rossome
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