Running a business (following blue ocean strategy ERRC)

Nation building via learning and being the best in business

by a Little bit better

The writer seem to be have employed the ERRC matrix which comes from the Blue Ocean Strategy.

The writer,vlogger lists down 9 steps in running a business

1.  Idea ideation is practical.  Can you get somebody pay you for the product in 48 hours.  If not dont go.  Its just like having MVP (minimum viable product)  Dont sweat out the website or the business plan, or the office lay out,  You waste time.  Find out if the idea works, and if even would pay you for he product idea.  No go if it wont take off

2.  Positioning.  Dont just be the ordinary product   Dont go on price war

3.  Premium offer -  exceptional, outstanding, out of this world, that the prospect cant refuse

4.  Marketing -  no one has such a product  because you used ERRC -  you reduced cost under eliminate and reduce and increased value through raise and create

5. Sales -  you fix a problem when you know the pain.  You are like the doctor.   The author said that when she applies, she asks before the interview:   what are the problems of the manager, and how do you fix it.  95% of the time she gets the job

6.  Profit  - take it first, then the tax, expenses, and others 

7.  Buy back your time    Hire first  admin (accounting hr) delivery, marketing and then the core:   your

     main interest and expertise...  say baking or editing.

8.   You are not building a product  Your secret is a system:   Like McDonald.  You have uniformity.  Thre are no experts but plain people  so you build a system so that the process is repeatable

    How:  1. You video

              2.  You document via AI

  

             3.  Have a checklist

              4.  See if it works..