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Showing posts with label new product design. Show all posts
Showing posts with label new product design. Show all posts

Wednesday, December 14, 2011

Str Regis 3rd Session on December 13, 2011

An Ateneo Graduate School of Business Advantage

There were two things that we did:  we had new product presentation:  the concept and the prototype. and the unchartered business activities (read my lips:  illegal)

For the new product, Group l had Le Bon bread.  nutritious and whitening too.  Group 2 had chicken nuggets + hash brown in l.  Group l's name is a good name.  They just did not have a real prototype and specific costing for the BOM.

For the illegal activity, Group l  tackled padding in bids, with the connivance of suppliers and subcontractors.  Group 2 had anti govt group using fun runs for fund raising.

I lectured on opportunity seeking which should not be equated with chancing.


                        Padding with the Suppliers, Bid Rigging

                            Hanip na Yonip ( Fun Run, Fund Raising)

           Leah's Le Bon;  COI with Gardenia if she  produces it ( Lulusog ka Puputi pa)

         
                   Gerry, Armando, Norman and Chicken Nuggets+ Hash Brown
   
               MOF is member of the Chicken Nuggets +Hash Brown Creators

Monday, December 12, 2011

LPC Reg Group Creative Activities


An Ateneo Graduate School of Business Advantage

The groups were tasked this week to come up with product design and prototype, as part of the goal of creativity activities, that are tools of entrepreneurs.  Entrepreneurs are those, according to Dr. Morato, who come up with new ideas and products.  Other entrep guru like George Gilder says, entreps are those who make the world forever new, and do it  by taking aggressive action.

Group l came with Healthy Whey (good name, part of good product design, having a good name).  Group 2 came up with a powdered margarita concoction.  The nice thing about this that the R & D Manager of GSM who is the part of the group, let us in the corporate or the GSM way of  R & D product development,.  It is a new learning.  He gave example of the typical big company new product development.

I would like to think that for the R & D manager. he can develop similar line of products for GSM (the company) or go on his own with such products.  Some of the pictures:


                                        The various margarita formulations


                                       The measuring device, flasks from the R & D lab


                             The various samples and score sheet for taste and odor test

   
                                The alak men -  the wine testers/tasters


                                       Group I with their Healthy Whey


Group Case Analysis of MC2


Which group would have the most number of new business opportunity options?  Group 2 did it well and had 20 options.  Group 1 went by way of intermediate steps.