Ateneo Professor on Entrepreneurship
July 12, 2019.
I buy from a website peddling all kinds of stuff: bike jersey, bike parts, and lately to buy today, smartwatch. But looking at the products they sell, it is a supermarket at the net: they sell toys, clothing, infant formula, vitamins and even FMCG sells through them...
They are outselling the old sites like OLX because of gimmicks, events, discounts, games and superior graphics.... And they cater to smart phones. More and more people are buying and selling through these two popular sites with their deep discounts and promos (although they have chinks in the armor too)
And the malls too. With their cheap prices and fast delivery, you are not in if you do not buy from them. Their business have come of age because of internet, because of smartphones, apps, and courier services...
We were contemplating if our products and services can be sold through their platform...
If we will not keep abreast of the latest, then we can be dead...
Author - semi retired business entrepreneur leader who is now a senior citizen. Current posts are about his current business experience and learnings. A former lecturer at a top GSB in the PHL for more than a decade. We had great successful entrepreneur graduates
Friday, July 12, 2019
New business models being created....by new marketing platforms
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