Professor on Entrepreneurship
Rizal Philippines
October 18, 2019
1. Break the pattern and get the people stop the routine...
2. Interest: something unusual bizarre
3. Desire - people buy because of Emotion
Include the emotion desire in buying.. (from hell to heaven)
Transform the person. Paint a picture of the
4. Call to action
1. Scarcity/urgency. With count down timer.
2. Social proof (if other people are using this)
3. Likeability... From pleasant people (include your picture in the ad)
4. Handling objections include the anticipated objections..
5. Limiting options
Author - semi retired business entrepreneur leader who is now a senior citizen. Current posts are about his current business experience and learnings. A former lecturer at a top GSB in the PHL for more than a decade. We had great successful entrepreneur graduates
Friday, October 18, 2019
How to sell anything to anyone using AIDA method
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