Teaching entrepreneurship at a GSB - a recollection

Ateneo Professor on Entrepreneurship

Rizal Philippines
July 21, 2019

Prof JorgeEntrep Teaching Entrepreneurship at AGSB (updated version 2013) from Jorge Saguinsin

I taught entrepreneurship at famous GSB for more than a decade after I finished my Strama for the MBA for the same school. And taught the same subject all over the country:  Makati, Cebu, Clark, Subic, Sta Rosa.

I have stopped teaching the subject for  the  last 3 years because of 1. Traffic, 2.  Old age (retireable na daw pag 65) and 3.  because  of the new boss.  He was unyielding that the grades will be submitted sooner, which is not possible if one of your requirements is writing a full blown complete business plan.- a  graduation skill that the students of the said GSB lack.

I am sure that my cluster head could have defended this position...  A bp is just as challenging as writing a strama, even more so since you start from zero

I made sure that the 8 (Regis) or 15 weeks (standard) course I offered was both exciting and demanding. The course featured:

     1. Use of electronic means for learning even without the blackboard.  The assignments and the submission
         of assignments was via the blogs.  It made the students more competitive and web savvy

    2.  Shared book reports.   1/2 of the time of the class was spent on presentation and  panel discussion
         of book relevant to entrepreneurship and business

   3.  Group activities:

      1.  Creative work at the  class:  food preparation and making sales pitch

     2.  Micromarket study:  PDQ

   4. Individual

       1. Serendipity walk   - finding as many opportunities in streets that could be desolate or overcrowded
           to practice mastery of opportunties

      2.  New 12 -  listing down new ideas weekly  Paramihan   Practicing creativity

     3.  A self awarenesss, self tribute video

     3.  Writing a full blown business plan:  Objectives Organization, Executive Summary,  The customer, the product, Strategy, FS, Complying with regulations

    Walang quizzes or exams.  Only learning and hard work...I am sure they learned more and the course became very memorable to them.   Some feedback says that its the only time they felt they were in MBA class

  I remember that on several occasions, several class activities became a campus event:

    1.  Inviting Dra. Belo to make a presentation on making people beautiful

    2. Francis Kong

    3. Social entrepreneurship forum on the 40th year celebration of the GSB

    4. 3d printing for creativity...

Teaching entrepreneurship, mentoring entrepreneurship, guru for entrepreneurship from Jorge Saguinsin

Sponsored by:   Holy Gardens Group:   Memorial Park, Memorial Chapel, Crematorium, Memorial Plans

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