Oft repeated theme to sell and create value - scarcity

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Tycoon apology

Being scarce creates demand; discount tells you are commodity and that you are desperate.

The moment you discount, the more you appear desperate.  Walk away and be scarce and unavailable.

Create a waiting list.

Scarcity creates value.   Being desperate does not.  

So the jeweller instead of 70% discount was advised to close the store and allowed sales by invitation only  Thats scarcity.  

Being scarce makes you valuable

Forceful and smart selling advise by Machiavelli

Forceful and smart selling advise by Machiavelli

The sales advice was probably adopted from the lines taught at Machiavellis Prince

There are 5 tactics:

The Illusion of Choice Technique (advanced closing strategy) ✔️ How to create scarcity and urgency in sales ✔️ The power of psychological triggers in marketing ✔️ Narrative control and authority positioning ✔️ The Strategic Retreat Method (reverse psychology in selling)

1. The illusion of choice

Control the choice. Do not give the customer unlimited choice

But actually the choice has been made. By employing the good

better strategy. Good is the more expensive and then presenting the

more affordable. It is often a used word: decision becomes inevitable

2. Creating scarcity:

Fear sells. It is better to be feared rather than loved

Either by telling shortage in inventory, or time frame. When there is risk or danger, a person rush to make decision We are adopting this in Temu marketing promos beginning March 16. Limited promo items, and campaigns running 4 weeks at most.

FOMO (fear of missing out)

3. Psychological triggers

Mask of authencity. Perceived authencity. Skill appears trustworth.

One who can give a good advice to build trust.

Appear to be one with them, but actually pushes own agenda

4. Narrative control of authority

Ask question vs defending. Stay on offense.

Appear to be the expert

5. Strategic withdrawal

Dont be desperate. Appear to be not needing tthe agent.

1. Now is not the best time

2. Maybe you need to have more research

Do you appear to be manipulative? But are you not selling everyday. ?

Machiavellis thought on selling

Sales Mindset from Nicolo Machiavelli that will differentiate you from 99% of other sales person

Most people fail in sales because they view it as a transaction of goods. In reality, sales is a transaction of power. To stay "nice" is to stay broke. The 1% understand that every interaction is a battle for the frame, and those who cannot control the perception of value are destined to be exploited by those who can. To dominate the market, you must stop being a petitioner and start being a sovereign. "Whosoever desires constant success must change his conduct with the times." — (Inspired by Niccolò Machiavelli, on the necessity of adaptability and the strategic manipulation of circumstances). In the hyper-saturated marketplace of 2026, traditional "customer service" isn't a strategy—it's a cloak for the weak. This video dismantles the soft, ineffective sales tropes of the past and replaces them with the cold, calculated principles of Machiavellian influence. This is your tactical guide to mastering the psychology of persuasion and seizing the lead in any industry. 👇 Inside You'll Discover: -The Machiavellian Frame: How to position yourself as the prize to be won, rather than the salesman begging for a moment of time.

-The Illusion of Choice: Master the art of "guiding" the prospect's will while making them believe the decision was entirely theirs.

-Strategic Boldness: Why the "Lion" approach secures high-ticket deals while the "Fox" approach navigates complex corporate bureaucracies.

-The Law of Scarcity & Power: Using the threat of your absence to trigger the primal fear of loss in your competition and clients.

-Emotional Detachment: Shifting from "needing the sale" to "commanding the outcome"—the ultimate psychological leverage.

-The Art of Pretense: How to project an aura of inevitable success that attracts resources, trust, and capital. ⚠️ The Brutal Truth: The market does not reward the "hardest worker"; it rewards the most strategic manipulator of value. If you are waiting for people to "fairly" recognize your worth, you have already lost. In sales, as in power, you do not get what you deserve—you get what you take.

Selling here results because it is the inevitable choice after you have framed the same. to be.

Dark secret it is manipulation.

1 You are the authority. You command respect. You project as if you

nor projecting power (but you act as if you are the authority

2 You do not appear desperate. At times you appear you appear as if

you are walking away from the deal

3. You even appear selective. You pre qualify in person if they would like

working with you.

4. In closing, do not appear as if you welcome the idea that its a yes or

no to the deal. You ask:

How do we proceed (but it boils to the idea that you have closed the deal. You all ready own it:

1. Proceed at once to roll out?

2. Or go on a 3 mos staggered period.

                 3.  Sign the paper work now and pay us after 30 days

Leave 99% of other sales people behind

Reflection on a negotiation that was left midstream because they were going to have a deal with a giant in the industry....

Nation building via learning and being the best in business

While I was in Region 1 attending to the challenges of our sbus a phone call came through from a daughter telling me that our aborted nego in October 2025 was coming back.   We upped our offer from P2M to P5M, then to 555M.   Until they walked out on us.  Because they were being offered cash by a well known memorial (now known to have scammed their way in the stock exchange by bloating their inventories 5 fold).

So presumably they did not have deal because now the said company could be having cash flow difficulties (and shamed they are facing penalties and call outs from SEC) and now they presume we have a continuance?

How could there be?  We were left, nothing was in writing, and there was no face to face meeting.   Some etiquette is order.   Not because we are not an MV company....we will just be left and then come back for continuance....

And they are demanding terms out of the continuance.

My stand is that silence is golden...  Less talk.  

Japanese companies moving to the Philippines; the future, the new factory base (away from China?)

Nation building via learning and being the best in business

That seems to be the trend.  We know Samsung is investing  $7 Billion in CPIP Calamba city, tired of uncertainity in China and India (that is P420 billion in local currency, 1/2 of what was looted by top officials)

We are going to host the future of manufacturing and prosperity.

Philppines moving forward inspite of corruption and ineptness of the top officials (and their scandals)

When stock market crash, there is opportunity for bargain hunting, vulture investing

Nation building via learning and being the best in business

Barista becoming millionaire from stock options and bargain hunting

The post tells about wealth creation by an employee from stock option for employees and invesitng during stock crash.

If the crash happens you, Buffett can exploit opportunity from this event. 

Crash is not a misfortune, it is opportunity for investor who want to harvest using buy low sell high