Sunday, December 2, 2012

Enterpreneurship at El Nido

Ateneo Professor on Entrepreneurship

                               A modern hotel

One can see the evolutions of business start ups in a place.  For hotels, they must have started with room sharing in their residential houses, apartelles, hostels,  inns and then into hotels. Hotels must have started as shacks.

Restaurants started as turo turo, into 2 then 4 table restaurants.  But this town is evolving.  New investments are made into new buildings and capital investments.


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                               Foreigners lining up for bakery




                                         Flying boat -  for rent?


                                  Kayak for rent


                              Island hopping - a big business;  their boats are better than that at PP



                                  Tricycle operators


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                                   Surveyors needed for land claims/rights?


Community based social enterprise

Ateneo Professor on Entrepreneurship



In the last two days of my provincial tour of popular tourist destination, I saw two successful social enterprises:  both of them sponsored by a broadcasting company.  They are:   Pambato reef in Honday Bay tour,  and Ugong rock, a side trip of PUR tour.

1.   Ugong rock is being run by a cooperative who were formerly slash and burn farmers.  Now to preserve nature, these people formed a cooperative and run the spelunking cave adventure of Ugong rocks and Zip Line.  They charge P200.00 per pax for the tour cave and P250.00 for the zip line.  ABS CBN must have provided the gear and the lumber for the briefing area and stairs for the cave and zip line.

The City Govt must have provided the training and the organization.


                               Spell bound cave adventurers;  the lady is a community guide


                                 Lady about to zoom the fastest zip line in the PHL

2.  Pambato reef -  located in Honda bay.  This is run by residents of Bo. Sta. Lourdes, who live at the wharf area for Honda bay.  It must have set up just like the Ugong rock.  Great effort to provide jobs without just giving alms/food to eat.


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                                     The CR

Great value adding at tour packages.

Ateneo Professor on Entrepreneurship




When I went to Bangkok immediately after returning, I suggested that we upgrade our art and tourist destinations to earn more tourist dollars.

At famous southern islands tourist destination, they have perfected the art of value adding to their packages:

l.  Free breakfast and wifi at hotels (they charge more)

2.  Buffet as in PUR;  (P160 pax), food at boat ride

3.  In tour packages, the entrance fee is part of the tour.

Of course a lot of people earn:   boatmen, food service, guides, van operators and drivers.

In the north, they have sunset cruise with dinner (like again in Bangkok)

Congratulations for such great ideas.

They are pretty much ahead in innovation, not to mention the bars, restaurants, spas


                                   The rental to the cottage  is add on to the tour package


                                  Part of boat ride package;  the boatmen are the chefs



                                We shelled out P160.00 for this buffet near PUR


                                       Free lunch for this Honda bay tour


Link to Facebook Album on Palawan iconic images

What pissed me off at the tourist destination?

Ateneo Professor on Entrepreneurship

What pissed me off (what could be improved) at the various tourist destinations that I just visited:

l.  Lack of electricity.  While CNG is plentiful at the place, in a prime tourist destination is from 2 pm to 6 am only;  More investment is needed.

2.  Food service.   In a restaurant where we ate we observed the following: 1.  they gave us the wrong food vs the one we ordered.  2.  most of the food in the menu is not available.   3.   lack of good service  -  bowls did not go with soup ordered    4.  the order took too long to come.

More Food service training needed.  The boatmen however have good culinary skills.

3.  Hotel service -   very poor at the north.  In the hotel where we stayed, (at it is not a budget hotel) we had to get our soap, towel and hot water from the desk.  They have good internet though. (In PP, hotel service and facility is great  -  hot water, TV, telephone and internet (although spotty at times) airport transfer and tours. Too.

4.  The 40 km of road from Taytay to the northern part of the island.  It is being constructed in earnest though.

5.  The tricycle rule  -  you have to get off at the terminal and you have to take the tricycle.   After a tiring 5 hour drive, you have to get off, drag your luggae, board the tricycle and cough up another P50.00.  Could there be a better way - say just add on P50.00 and let the vans deliver to your hotel...(This is a political issue for the lady mayor?)

6.  More efficient processing of fees.  There was a horrendous crowd at the Bay Tour.  And all because of the processing of payment of a fee.  Could this not be computerized or before our arrival at the processing area?

Certainly much effort has been done to build the tourist industry:  the linkages with travel agencies, guides, vans, hotels.  At the Northern destination, the island hopping is an experience of the lifetime.  Congratulations.

Lot of international, multiracial experience for Palawan tourist workers

Ateneo Professor on Entrepreneurship

El Nido visitors especially would represent UN, and other flag of nations. We met Russians, visitors Argentina, UK, Canada. France, Spain, Japanese, Chinese, Taiwanese. etc are there.  Half of El Nido visitors are foreigners.

I am just amazed how waiters, boatman, drivers, tourist guides front desk clerks, store owners are able to deal with all of theses various customs, cultures, tastes and languages.  But they do.  They can give us valuable lessons on international entrepreneurship and multiracial relations

PHL grows by 7.1% congratulations

Ateneo Professor on Entrepreneurship

The PHL economy grew by 7.1% for the third quarter. This is he highest in SEA, better off than US or EU. This is very surprising.   And Filipinos should be proud of this.

Construction led the way.   It has been going on for the last 7 years or so.

We should note that a $ dollar bond issue by the PHL govt was gobbled up by local investors.  This is surprising.  Filipinos betting on their own country.

What contributed to this surprising growth?

Can this be sustained?