Ateneo Professor on Entrepreneurship
You can draw in more opt in if it is an attractive landing page
An important part step of email marketing is creating landing pages. It seems to be understood very well by webmaster. But as entrepreneur, you must understand this and even learn how it is done so that you can get the right designer, or software for your company
You need a landing page, a third party website to collect email addresses, an autoresponder: to thank those who subscribed, send email blast, or even newsletters. There are free sites but they do not have attractive templates. A weber and Get Response are those sites that I think give best templates and complete platform to do your email marketing. A weber monthly is steeper. $19.00/month, Get Response is $15.00. I will go for Get Response
By Kevin Timothy
You need a free website/blog hosting, Autoresponder say from A weber, Mail chimp
How and what is Lead Capture Page
It is the first page for the customer. The purpose is to capture contact information. The lead capture page utilize the power of follow up. Most of those who visit your page must be followed up.
Features:
1. It must be simple
2. It must load quickly
3. It must mention the benefits for the customer to give his email
4. It must have CTA (call to action: submit, get now, Go, Enter)
Author - semi retired business entrepreneur leader who is now a senior citizen. Current posts are about his current business experience and learnings. A former lecturer at a top GSB in the PHL for more than a decade. We had great successful entrepreneur graduates
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