Ateneo Professor on Entrepreneurship
This is a repetition of the previous statements that in order to build an LCP, you need : a free web/blog site, a marketing software like A Weber, Chimp Mail (but this is ugly) Magic Response, Get Response which are complete platform: capturing email (opt in), template for the opt in, landing page, and template for newsletters and emails.
You must however concentrate in creating an attractive magnet to draw in those who will be your future buyers. Concentrate on making your landing page:
1. Simple
2. Attractive
3. Magnetic
4. Compelling
How to generate more leads/traffic with opt in forms:
Adding opt in to your blog
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