High Converting Landing/Home Pages

Professor on Entrepreneurship

Rizal   Philippines
November 3, 2019
















1.  Rule of 1:  one customer, one offer, one page... Keep  it simple, one call to action

2.  5 second rule  -  because of limited attention.    Less energy to comprehend.

     1.  what is the benefit
     2.  how to get this
     3.  specific action
   

3.  3 key benefits  

     say thousand songs of benefit (at apple)

           1.  Key feature so that ------>  maintenance free  (not more)

                Headline, have icons

 4.  Short video of problems solved, how is it solved, what is lost, if the prospect did not go with you
      CTA similar to others

5.  Social Proof

     Testimonials and proof to show the previous customers on experience with us.


    Video
     How did they find you?
    What was the customer problem before
     How did the company solve the problem of the customer
     Will they recommend the product

   Written testimonials (comment)

     Not more than 5 sentences long,  With picture of customer

6.  Features list (the logical site)

    Simple bullet list.. not more than 10

        1.  CS
       2.  Maintenance
       3. Use checkmarks

This needs:

    1.  New blogs that will appear as websites;  No posts allowed

    2.  That are more focused and readable.

    3. That follows the above.

How to make the website work harder for you to get sales

From Entrepreneur.com   Feb.15, 2014

How to make your website deliver your sales:

Think in reverse. Consider the end.  Think of the sale funnel.

1. First the prospect.visitor will visit the home page;

2. Then view the products offering, FAQ

3.  Then go to the contact or the order form site/or order cart etc if it is online. (the landing page)

Your website has to be designed this way rather than just be an informative site.  Cute, but does not sell.

--

Prof Jorge Saguinsin

BIDDA:   BELIEVE, INSPIRE, DREAM, DO, ACHIEVE

+639228730181

Getting traiffic to your blog via opt in - internet marketing

Ateneo Professor on Entrepreneurship


This is  a repetition of the previous statements that in order to build an LCP, you need :  a free web/blog site, a marketing software like A Weber,  Chimp Mail (but this is ugly) Magic Response, Get Response which are complete platform:   capturing email (opt in), template for the opt in, landing page, and template for newsletters and emails.

You must however concentrate in creating an attractive magnet to draw in those who will be your future buyers.  Concentrate on making your landing page:

1. Simple
2.  Attractive
3. Magnetic
4.  Compelling




How to generate more leads/traffic with opt in forms:






Adding opt in to your blog