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Wednesday, August 8, 2012

Everything You Do Is Being Recorded -Gay Vaynerchuck

Gay Vaynerchuck's  tips for the modern businessman:

1.  Interact with your customers;

2.  Be differentiated, be remarkable (cf Seith Godin)

3  Everything is recorded.

4.   Do not write or say something on the web that you will regret.

---------- Forwarded message ----------
From: Business Thrival <deniseandjynell@businessthrival.com>
Date: Tue, Aug 7, 2012 at 5:01 PM
Subject: Everything You Do Is Being Recorded




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Issue # 113 - August 7, 2012
Dear Jorge,

What if I told you that everything you do and say can be found by others for generations to come? Most people don't think about this, but it's true, especially with the internet.

Just think about this for a minute. How many times have you searched in Google or Bing to find information about someone, to watch a video of a speech given, or to find answers to your questions in a forum or blog post?

In today's Main Essay, you will learn more about how the complete history of our lives is being recorded for future generations. This makes it even more critical that each one of us makes a greater difference in this world we all occupy together.

In today's Check It Out section, you will learn about a new way to "hack" the authority of Facebook AND YouTube to get tons of cheap advertising for any kind of business.

In the Quick Tips section, you will learn how to refuel your body, how to strengthen your brain's memory, and how you can lift your spirits when you are having a bad day.  

 
We hope you enjoy this issue of the Business Thrival Newsletter.

Cheers,

Denise Gosnell
Publisher
Business Thrival, Inc.

  

Everything You Do Is Being Recorded
By Denise Gosnell


As I started to pack for my trip to New York this week, I've been thinking about how at this same event last year, I had the good fortune to hear Gary Vaynerchuck speak.  Gary shared with us how he achieved his business success and worldwide fame by leveraging the power of social media and human interactions to grow his Wine Library Internet TV show into a global sensation.

Gary Vaynerchuck is an incredibly successful entrepreneur who grew his family wine store in New Jersey to a huge national wine enterprise. Gary is one of my favorite entrepreneurs on the planet, and in today's article, you'll learn why.

In his presentation last year, Gary spoke about how everything we all say and do is being recorded for future generations. For example, what we say, what we do, where we work, and the complete history of our lives are being recorded for future generations.

So what does any of this matter? It means that we should all be spending our time making a difference, and doing things that are worthwhile. If we work on projects we hate or if we offer products or services that are not good for people, we will have to face those consequences for the rest of our lives. And worse yet, so will our children and grandchildren.

Here are a few tips that I have learned from Gary Vaynerchuck that we can all benefit from moving forward:

Tip #1: Everything You Do Is Being Recorded For The Future

Everything we do matters, and is being recorded for future generations. If you are thinking about doing something or releasing a product or service and it just doesn't feel right, then don't do it.

You don't want to regret it later and have to deal with that decision for the rest of your life. So make sure that you are adding value to others, and leave opportunities behind if they don't feel right to you.

Tip #2: Watch What You Say And Do

Pay attention to what you are saying and doing. For example, if you are posting things in your Facebook account that you would be embarrassed for your child or grandchild to see, then maybe you shouldn't post it.

You should assume that anything you post online is being aggregated into the "Book About You" that future generations will be able to retrieve in just a few seconds with some future version of Google and Bing.

One great way to grow your business is through content marketing, like posting videos on YouTube…

…and another great way to grow your business is through social marketing on sites such as Facebook and Twitter, like Gary Vaynerchuck used to skyrocket his internet TV show about wine.

Well, here's another guy who just figured out how to marry the two.

He figured out a new way to "hack" the authority of Facebook AND YouTube to generate a ridiculous amount of cheap, targeted traffic.

Click here to learn how he did it.


Tip #3: Personally Interact With Your Customers

Even though Gary is a multi-millionaire, he still takes the time to answer his customer's questions and to make each and every one of them feel extraordinary. So many people in today's business world have a team that guards them from their customers, and they lose touch with what is going on inside the business.

Sure, there are times when you need team members to protect your time you so you can focus on your critical tasks. But the key point is that you should keep yourself in touch with your customers and communicate with them from time to time too.

Tip #4: Be Extraordinary With The People You Interact With

You should also make an effort to be extraordinary with everyone you interact with. You never know who you are interacting with, even at the post office or the grocery store. That person could be the daughter or mother of an important person you have been wanting to meet. And each and every person deserves to be treated with respect even if they don't have a famous family member.

I always appreciate being reminded about how important it is that we all find work that we love and that allows us to help others in the process. And I'm glad that preparing to fly to New York today reminded me about what Gary shared with us last year at this same event.

I hope that today's article helps convey some of that to you as well. 

To make a difference in everything you do, implement these four tips:

1.  Make sure you add value so you don't regret it in the future.  If something doesn't feel right to you, don't do it!

2.  Watch what you say and do.  Don't say something you would be embarrassed for your grandchildren to see.

3.  Personally interact with your customers.  Never lose touch with the most important people to your business – the customers that you serve!

4.  Be extraordinary with everyone that you interact with.  Every person on the planet deserves to be treated with respect, and you also never know who they are connected to or related to!

Let us know your thoughts on today's issue.
Post your comments here.

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Click here to watch "Think Different"
  
Hello Denise and Jynell of the Business Thrival report. I started to read and everything I found to be was inspiring and useful. I made myself a copy to keep near by where I can reflect upon, because I found the content to be rich and of importance.

Quote: In today's Main Essay, I talk about how everything we do is being recorded for future generations. This makes it so critical for each of us to work on projects that we enjoy, and that serve others.

I love this...from someone who is interested and wants to learn more, for a thriving business and life...Thank you guys for sharing this enlightening information.

Debbie

[Note: Debbie's comment is from another version of today's main essay that was featured in August 2011.]
Body:

We all know that breakfast is an important meal of the day, but many of us still ignore it. Breakfast refuels our body after our body has spent all its energy repairing and recovering while we were sleeping. Get going with breakfast.

Mind:

When's the last time you grabbed a pencil and paper and let your mind go—drawing stars, circles and hearts, or whatever scene or object popped into your head? Surprisingly, doodling has been found in studies to boost concentration, which is an essential first step to learning and memory. A free-flowing pen could be the key to strengthening your brain's memory.

Spirit:

If you find yourself have a bad day or not performing as well as you would like, here is a little trick you can implement to lift your spirits. Take a 5-minute break and start thinking of everything that you are grateful for, and say them out loud. Here are some examples: "I'm grateful that I'm alive today, I'm grateful for my beautiful children, I'm grateful that I live in a country with freedom", etc. After 5 minutes of being grateful for all the great things in your life, you will immediately find yourself in a better mood.

 

  

 

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