Tuesday, August 20, 2013
What entrepreneurship means to an Entrep student?
Ateneo Professor on Entrepreneurship
An entrep student recently wrote me:
"Sir,
The enterprise I am thinking of is not far away. It right in front of my house. I got this from your definition of entrepreneurship as being "maparaaan, madiskarte." It hit my face like a block!
MJ's Garden
Manpower:
Mj
Tita levy
Ate Jane
Materials:
Black plastic (small)
Garden soil
Kartilya
Pruning sheers
Garden tools
Machinery:
Laptop
Printer
Amazing healing plants book
Coupon bond
Methods:
1. Gather materials needed for the project:
a. Garden soil at Tia levy's property;
b. Clear the area;
c. Purchase black plastic bag;
d. Put garden soil in the blah plastic bag;
e. Propagate, transfer plants;
f. Arrange plants
2. Prepare the brochure/leaflets.
a. Leaflet must be per plant indicating the description, medicinal properties, cure and preparation.
3. Ate Jane will be the one in charge of the marketing, info dissemination, word of mouth
4 Ps of marketing:
Product - herbal/medicinal plant, ornamental plant, fruit bearing trees seedlings, vegetables and fruits.
Placement/channel:
Schools, BHWs, housewives, garden and park owners
Promotion: leaflets, word of mouth, referral, free orientation about healing plants, blog and fb
Price: Php. 10.00 - 50.00 depending on the plants and uses.
What do you think sir? Isnt it great?
An entrep student recently wrote me:
"Sir,
The enterprise I am thinking of is not far away. It right in front of my house. I got this from your definition of entrepreneurship as being "maparaaan, madiskarte." It hit my face like a block!
MJ's Garden
Manpower:
Mj
Tita levy
Ate Jane
Materials:
Black plastic (small)
Garden soil
Kartilya
Pruning sheers
Garden tools
Machinery:
Laptop
Printer
Amazing healing plants book
Coupon bond
Methods:
1. Gather materials needed for the project:
a. Garden soil at Tia levy's property;
b. Clear the area;
c. Purchase black plastic bag;
d. Put garden soil in the blah plastic bag;
e. Propagate, transfer plants;
f. Arrange plants
2. Prepare the brochure/leaflets.
a. Leaflet must be per plant indicating the description, medicinal properties, cure and preparation.
3. Ate Jane will be the one in charge of the marketing, info dissemination, word of mouth
4 Ps of marketing:
Product - herbal/medicinal plant, ornamental plant, fruit bearing trees seedlings, vegetables and fruits.
Placement/channel:
Schools, BHWs, housewives, garden and park owners
Promotion: leaflets, word of mouth, referral, free orientation about healing plants, blog and fb
Price: Php. 10.00 - 50.00 depending on the plants and uses.
What do you think sir? Isnt it great?
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