Some things I learned about Sulit from its founder

Ateneo Professor on Entrepreneurship  | August 20, 2013

I interviewed my inaanak during the long wait for the start of the% program and during the awarding proper (they kept on reading the same text for the same category) on his baby:  Sulit.

Why name sulit?   Does it have something to do with the their surnames?  " No it is about Sulit -  value for money.  It is worth it.  The Pilipino word for value."

Are you 24/7.   "No only 6 to 9.  Maybe the customer support."

Does everybody pay for Sulit posting.   "No.  But our goal is to make just 5% pay for the services to 95%.  We use the Chris Anderson "freemium" "

How come when you search for something, Sulit always comes up?   "It is a trade secret.  We tweak here and there.  But it is difficult now.  Mr. Google is smart now.  It is more difficult to do an SEO magic now. It is all about content.  We are glad we have 70,000 new contents daily

Some of his thoughts:

"We are number l in the PHL, we even beat Ebay"

"We started with nothing;  my wife and I did not practically sleep building the templates and the infrastructure.  We are glad we have the support of the foreign investor because we can match the media and ads spending of our competitor.  It would be challenging to start this kind of business again."

"BIR says that our business is just like SM with tenants.   And we should be taxed.  How untrue.  Very few of our postings/followers pay.  Less than 5%" But we are all aware that regulations and taxation online are still vague.  It  is still in the gray area.