Our generation needs an ENTREPRENEURIAL REVOLUTION.
There is no question that the transfer of Willie Revillame from ABS CBN Channel 2 to ABC 5 has upped the ratings of the latter station and meant good investment for Mr. Pangilinan. More than their investment in technology and cap ex, this program has proven to be amazing because of its mass appeal. Some observations:
l. It positioning at the prime time as strategic as was very enterprising. By being in the evening, it disrupted the evening news, and has no competitor for game show at that hour. The competition shows at noon time.
2. It is the equivalent of Oprah Whitney as the great hope for the hopeless (better than St. Jude) In Willies show, everybody has got money or bigtime prizes not offered in other show. It therefore has great appeal to the 40% poor Filipinos. In the Ch. 2 stampede at ULTRA, it is not Willie that caused the stampede but the aspiration to win Willies prize.
3. The deal with MVP creates tens of millions of pesos monthly for WR. That wealth creation us very entrepreneurial.
Many concede that the popular noontime game show for so many decades is a has been and tired. WR is on the go...
However what is disturbing is whether the program promotes hard work and perseverance that is essential to entrepreneurship. As is thrift.
Is Willie Boon or Bane to entrepreneurship?
There is no question that the transfer of Willie Revillame from ABS CBN Channel 2 to ABC 5 has upped the ratings of the latter station and meant good investment for Mr. Pangilinan. More than their investment in technology and cap ex, this program has proven to be amazing because of its mass appeal. Some observations:
l. It positioning at the prime time as strategic as was very enterprising. By being in the evening, it disrupted the evening news, and has no competitor for game show at that hour. The competition shows at noon time.
2. It is the equivalent of Oprah Whitney as the great hope for the hopeless (better than St. Jude) In Willies show, everybody has got money or bigtime prizes not offered in other show. It therefore has great appeal to the 40% poor Filipinos. In the Ch. 2 stampede at ULTRA, it is not Willie that caused the stampede but the aspiration to win Willies prize.
3. The deal with MVP creates tens of millions of pesos monthly for WR. That wealth creation us very entrepreneurial.
Many concede that the popular noontime game show for so many decades is a has been and tired. WR is on the go...
However what is disturbing is whether the program promotes hard work and perseverance that is essential to entrepreneurship. As is thrift.
Is Willie Boon or Bane to entrepreneurship?
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