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Tuesday, December 13, 2011

What is the Correct Answer in Case Analysis?

An Ateneo Graduate School of Business Advantage

We are now in the case analysis portion entrepreneurship.  I enjoin that everyone read the case well and if need be several times, to get  a good grasp of critical and relevant data to appreciate the situation/problem in the case.  (Sometimes some students say there is no problems.  Period)

Others ask for the correct analysis/solution from the professor.  I throw back the question, "What do you think?"  Maybe it is a shocking answer.  I say that the correct answer is the one that you can adequately defend after searching for the relevant facts/data.  We train the MBA students to think critically for themselves on their feet to become guru, masters themselves when they leave the school portals.

That is the purpose of case analysis and/or MBA.  We professors are not there to give you the correct answer (what is this a course on memorization?) but to train you engage in critical thinking.  That can not be taught by blogs or distance or on line teaching.   That is where MBA education, case analysis comes in.

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